Mystery Shopper
Zoom2u Mystery Shopper service
In-store audits, compliance checks and customer experience reporting across Australia. Experienced independent shoppers, detailed reports and a full audit trail.
What is mystery shopping?
Mystery shopping is the practice of sending experienced shoppers into stores, branches or service points to evaluate the customer experience as a real customer would. The shopper completes a structured report covering specific criteria you've defined.
What we measure
- Greeting and approach, was the shopper acknowledged within X seconds?
- Product knowledge, could staff answer specific product questions?
- Promotion compliance, was the current campaign on display and pitched?
- Cleanliness and merchandising, visual standards.
- Transaction experience, checkout speed, accuracy, upsell, farewell.
- Custom criteria, whatever your brand standards are.
Use cases
- Retail and franchise, multi-store consistency.
- Hospitality, service standards, alcohol-service compliance.
- Banking and finance, branch experience and product compliance.
- Automotive, dealership sales experience.
- Healthcare, patient-experience checks.
How it works
- Brief, we agree the criteria, locations and reporting cadence.
- Recruit, we match independent shoppers from the platform to your demographic profile.
- Visit, shoppers visit and complete the structured report within agreed timeframes.
- Report, you receive individual store reports plus a roll-up dashboard.
- Action, we work with your team to translate findings into operational change.
Talk to us about your audit needs
Tell us what you'd like checked and we'll design the audit framework.